Cloning a Business Completely:
“Tell us your requirement.”
“I want to get an app like Uber build.”
“Ok, tell us what you need.”
“I want an app exactly like Uber.”
“Err, ok. Do you have something in mind how your ride-sharing will be different from Uber?”
“Yes, I want an Uber clone application.”
These are the most common instances that happen. Not many clients know that when it is said, ‘Clone Business’, it means that you clone the business model, the functionality, but then you have to solve an issue that the existing business does not solve.
For example, when Uber was launched, it paraded with the flag of professional on-demand ride experience. Taking a cue from Uber’s business model, Lyft cloned the model, but then it focused on making the ride-sharing experience more friendlier than Uber and so the business.
Similarly, when Ola started in India, it cloned the entire business model along with the functionality and features of Uber, but then it collaborated with the affordable three-sitter ride services and made it real big in India.
Your takeaway-home message is you should not clone a business completely. If there is already a successful business running, why would people choose you over it if you are any indifferent?