ECommerce Development and Marketplaces2018-04-23T07:39:47+00:00

WHY TO GO FOR OMNICHANNEL ECOMMERCE SOLUTIONS FROM TROOTECH?

Ecommerce is the most neoteric, experimental, and highly remunerative business today. The web stores are slowly capturing the traditional market influencers by their insightful studies about the loyal user base.

With our technological geniuses and robust approaches, we host the needs of the most sophisticated ecommerce today.

The biggest mistake a startup makes is it thinks like a startup. If you’ve got what it takes to be the next business giant in the ecommerce world, let’s begin NOW.

We Are Sincere

eCommerce Segments & Niches We Highly Assist On

Online Retail Store

Competitive online market segment for a variety of niches by designing attractive storefronts, managing customer accounts, handling product directory and variations, shipping and tracking services, search engine friendliness, creating revenue models and generating sales/purchases statistics

Age

Apparently, the most active online retail store audience is the people with around 20-40 years of age. Comparatively, people with younger and older age group show a neutral engagement.

Demography

Geographically segmenting the loyal customer base, America, Europe, and Australia lead the individual e-store industry under different niches. While keenly studying the market scenario of today, Asia and Middle East buyers are readily accepting the online market for specific niches.

Technology

Online retail stores are more effective as local businesses and websites serve the purpose better than mobile applications, since the buyers can easily find their desired products online view the details, research and can make purchases.

Gender

Females dominate the Category-specific online retail stores while males fall back with a mere smaller ratio.

Payment

Providing a wide range of payment options to the customers including credit/debit cards, mobile/Internet banking, and money orders.

Transactions

Embedding third-party softwares for conducting secured transactions.

Register

Registering user accounts/ signups, managing their dashboards, remembering their preferences, and offering the re-supply of products.

Tracking

Closely observing stocks, handling inventories, shipping and tracking of products.

Search

Lead generation and conversion with search engine visibility.

Analytics

User behavior analytics and predicting the sales.

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Multi-vendor B2C Marketplace

Designing B2C marketplace with manageable marketing, promotions and lead conversion tools, search engine optimization, International support, order return/cancellation management, abandoned shopping cart management, encompassing dynamic rule based product relations, providing support for CDN database and providing advanced CMS

Age

Teenagers and people around the age of 20-45 years are the proactive audience for multi-vendor B2C marketplace while others are slowly is pacing up with the trends of online shopping.

Demography

Talking about the demographics, North America and Europe customers have the most active involvement in online marketplaces. The population of Asia, Australia, and Middle East are adopting the technological trends and are making their purchases online. Yet, Australian audience is a tough nut when it comes to online shopping.

Technology

Android application rules out web application and iOS application when it comes to multi-vendor B2C marketplaces

Gender

Female audience influence in the domain than male audience

Payment

Various payment methods for customers to choose from – credit cards, debit cards, net banking, mobile banking, e-wallets.

Transactions

Commission management system and payment gateway options for administration to choose from – External gateway and Direct gateway.

Register

Handling customer signup, dashboard, shopping cart history and wishlist management, incorporating vendor’s functionality – inventory management, listing of products, pricing power, offering gift coupons, featuring of items and brands.

Tracking

Generating labels, Shipping, tracking, ease to return/ cancel the product.

Search

RFM reports and user analytics for vendors.

Analytics

Elimination of physical barriers leads to attract customer from all over the globe, easy marketing, promoting, and lead conversion opportunities.

Yes, you are in the right business direction. Continue with your business plan

Let’s Discuss About Your Business Venture

B2B Portals and Trading Networks

Linking B2B portals by designing the customer’s quote comparison modules, managing lead form generation and management, handling the selective automatic lead forwarding to the vendors, Vendor lead attending management, Vendor membership modules, integrating of CRM for trades, and managing

Age

The people who fall in the age group of 25-50 show active participation in the B2B marketplaces.

Demography

Today, Asian marketplaces top the B2B portals and trading networks because of a larger pool of vendors, while European vendors are collaborating with the advances in the industry. North America, Latin America, and Australia are the still to define a strong position in the multi-vendor B2B domain.

Technology

B2B portals demands a good amount of research before opting for it and so websites are favored by the business people for seamless trading.

Gender

Male audience incompetently rules over B2B portals when compared with that of female ration in the industry.

Payment

Embedding advanced and individual payment gateways to eliminate third-party involvement.

Transactions

Commission management system – either based on per inquiry or a fixed number of inquiries.

Register

Handling multiple vendor accounts, on-page searches, recommendations and filters.

Tracking

Creating a link between one business to another business/businesses.

Search

Management of sale/purchase record, brief and comparative reports for the vendors and the administration.

Analytics

Keeping a track on the lead inquiries – accepting as well as passing them on the vendor’s request.

Yes, you are in the right business direction. Continue with your business plan

Let’s Discuss About Your Business Venture

Auctions

Designing timed auctions, dynamic real-time bidding, forward and reverse auctions, conducting auctions privately and publicly, managing bidding models, and handling pre-auction campaigns

Age

People around the age of 45-60 years interacts with auction sites and spends more of their time making bids comparing to other age groups.

Demography

Auction and classified sites are mostly for the audiences who are involved in the sale/purchase of antiques and/or used products.

Europe and America lead the world of online auction sites, while Australia and Asia have less number of audiences involved in bidding sites.

Technology

Websites overrule Android and iOS applications by providing the ease to research about the item.

Gender

Compared to females, male audience is more influenced by the auction sites.

Payment

Upgrading accounts to premium services and adding features.

Transactions

Featuring of items and prioritizing them.

Register

Managing bidder’s and buyer’s profile, on-page search option and, user data interface.

Tracking

Incorporating both reverse and forward bidding techniques.

Search

Shipping and tracking management, evaluating unique bids and highest bids.

Analytics

Handling time bound events.

Yes, you are in the right business direction. Continue with your business plan

Let’s Discuss About Your Business Venture

These Technologies Are Better for Your E-Commerce App And

We Are Expert On All.

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Since Native Technologies have high-performance capabilities, excellent scalability, better UX than its hybrid counterpart, easy access to device’s functionalities and more, we use the same for designing Android and iOS applications

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For the core computation logic of servers and databases and for the dynamic site to constantly get updated, we make use of PHP and .Net for the backend design, taking 360 degrees software security into account.

bg_technology_web_app

Owing to communicate the ideas more effectively, and to offer a thriving UX for the frontend of the application, we encrypt the logics in HTML, CSS, JavaScript, AngularjS and node.js

We Suggest This Ideal Modules For E-Commerce Niches

How Your Idea Can Impact On The Type Of Market

Before commencing the project, we keep in mind what domain is the web application about and will fit in best for – whether for online retail stores, multi-vendor B2C marketplaces, B2B portals and Trading Networks, and Auction Sites.

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For making a lasting impression in the mind-frames of the users, we build appealing web application designs by looking at the end-product from the view point of the user personas

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We strategize the marketing aspects based on the demographics, target audience, gender and technology that provides ease of usability and design the application in a easy that keeps the audiences engaged.

bg_ecommerce_impact_on_market_functionality_trootech

Our deep-rooted expertise in the field keeps us away from stuffing functionality in the lieu to making the product feature-rich. Thus, we plan features that serves the basic purpose of the web application and further try to enhance the features considering the futuristic demands.

Development Process

Envision

Any industry or business requires a seed to be sown before it flourishes, and our seed here is the idea that clients bring to us for its development into a fully function application that fulfills their vision behind embarking the project development.

Research

We believe in making our ground work sturdy with extensive research on all the aspects related to the idea under consideration, as this research will be portrayed in the application that will be delivered at the end.

Clarity of functions

After conducting deep research on the idea, we come up with a list of functionalities that will be reflected in the application. All the features are listed in this stage, whether they are basic, advanced or suggested by us.

Strategy

This is the time when the techies enter the scene and the entire strategy is planned on the basis of the research and the features to be added into the application. This process is carried out into two stages: Design Strategy & Technical Strategy.

Branding

After planning the strategies for designing the front-end with the customer satisfaction to the brim, we focus on the creating brand awareness with the effective design and placements of brand logos, favicons, and taglines.

Design

On the journey to reach a fully-functional application, priority and detailed attention is given to the UI design for enhancing the appearance and UX for a feel-good factor of the application.

Database Architecture

For getting access to the data within instants, we employ practical database architecture that helps the application to provide content and viewing ability without a lot buffer time.

Front-End Development

All the results of the above phases are poured in this stage to design the front end as per the design that is visualized and fabricated by the designers in the former stages. This gives birth to an impressive front end which then goes into next phase to become functional.

Back-End Development

Time to pour life into the front end developed in the previous stage. The backend is designed to control, handle, and manage the entire application, a function-rich back end is designed for the admin end.

Testing

Once the modules are done with the integration to form a complete application, testing of each function and module is undertaken. By making use of unit, regression and integration testing, bugs that pop-up are fixed and the maintenance of the application is done.

User Acceptance Testing/Client Review

Once the flow of the project is constructed, we re-validate the direction and aspects leading till the end, and hence, we are able to keep our promise of delivering the best in the market within the estimated time frame.

Deployment

After the entire project is ready and confirmed by the client too, then comes the actual time for its deployment. In the deployment stage, the application is handed over to the client, configured and explained in detail.

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