YUP! POSHMARK IS PERFECT BUY AND SELL ONLINE FASHION MARKETPLACE
IT’S NOT THE ONLY MARKETPLACE, BENEATH OF IT, THIS IS THE FINEST BUSINESS OF E-COMMERCE INDUSTRY. YOU WISH TO TRIUMPH THIS IMMENSE ONLINE MARKETPLACE
BUT HOW…
Who would want to spare time to visit the stores for shopping, simply when one can do it online with the help of just a few clicks and get things delivered at the doorstep!
Complimenting the trends of online shopping, POSHMARK made the brands more affordable to all by allowing the sellers to list out their items for sale in less than 60 seconds and allowing the buyers to easily shop closets and boutiques from over 25 million items and 5,000 brands, as of the date of writing.
This is Poshmark – The neoteric C2C eCommerce marketplace.
Poshmark got into researching the closets and realized one fact that – Out of all the ways to get rid of old clothes, selling them is definitely the ramen way to make money.
Keeping this in mind, the founders of Poshmark designed a business model such that they can get the listings easily by the sellers who don’t mind making some extra money and buyers who love to shop their favorite brands at affordable prices.
So, Do You Wonder What POSHMARK Actually is ?
Poshmark is a C2C marketplace that helps the users to list out their unwanted yet good quality secondhand clothes and accessories, and buyers who wish to shop the closet and boutiques at an affordable price.
Poshmark charges a flat commission fee of $2.95 for any order that is under $15 and for every sale over $15 that is made, POSHMARK charges 80% of commissions of the sale.
Let’s See How POSHMARK Works
Do You Want To Buy Product From POSHMARK?
Step 1: Filter And Find Your Product
Step 2: Browse and Choose Your Favorite Product
Step 3: Yup! You Got It! Add It Cart Now
Step 4: How Would You Like To Make Payment
Step 5: Redeem Discounts and Credits Get Extra Benefits
Step 6: Just Review Your Order, It’s On The Way
How Can You Sell Product From POSHMARK?
Step 1: Create Listing in Your Closet
Step 2: Generate Label For Products
Step 3: Customer Want That! Pack It Well.
Step 4: Send It For Delivery
Step 5: POSHMARK Will Scan It
Step 6: Buyer Accept Product. POSHMARK Will Pay You
Step 7: Let’s Get Thorough Refund and Return Policy
Providing Prosperities To Customer For Buying Product From Seller – Its The Preeminent Factor of Prosperous USP
Poshmark stands out from the traditional C2C marketplace by providing cent percent assurance to its buyers about the quality, cleanliness and hygiene about the items. There are certain unique selling points by Poshmark which no other C2C marketplace could match up with:
Reserve
While two buyers are simultaneously providing their details after clicking, ‘Buy Now’ button, what happens is the one who gets through the payment procedure faster, owns the item. But in Poshmark, the ‘reserve’ feature helps the buyer to flag the item for 10 minutes so that he can enter his details and even though he suffers from a slow network issue, he still has the chances to own the product.
In case, if the buyer abandons the cart, still the product stays as flagged for 10 minutes and then is open for other buyers to buy.
Bundle
When the user wants to purchase quite a few items from one particular seller, the normal procedure that he goes through is by going on adding to cart one by one item which makes no difference even if the items were by different sellers.
But by using the bundle feature, the buyers can ask the sellers to create a bundle out of the products and the entire package can be sent to the buyers together. This provides the users with the ease to shop for their closet along with all the accessories.
These Are Just USPs(Unique Selling Propositions) Get More Detailed Business Model Of Prosperous Marketplace
IN-DEPTH PLANNING OF POSHMARK SIMILAR APP DEVELOPMENT WITH TROOTECH
Often businesses entail into the unknown. When it comes to understanding similar app development for their project, all it goes into is an abstract view. It is just so important phase in-between to decide the priorities on modules and features according to how the new, plans to run their business. We think below aspects are proven, tested and better to have:
AN MVP (MINIMUM VIABLE PRODUCT) TO EXPERIENCE POSHMARK LIKE SUCCESS
Registration
Users can register, sign up/ login to their accounts by using their mail ids, social accounts, or phone numbers.
List Items
Users can list out their unused clothes and accessories using the platform along with the pricing and information about the listing.
Feed
Users will be shown the listings of the products from the categories they filter.
Filters
Users can filter for the products they want to view by selecting the brands, type of product, events, etc.
Chat Module
Users can chat with each other in order to communicate each other’s need.
Social Media Sharing
Users can share their listings and closets on various social media platforms, messengers, through mails, etc., in order to reach to a larger pool of people.
On-site Search Option
Users are provided with on-site search an option that allows them to browse to the exact product they wish to purchase.
Likes and Comments
Users can like the products they wish to buy and can view all the liked products later as well. They can comment on the products in order to get more information about the products.
Notifications
Users are provided with the notifications for the new closets that might interest them, order placed, a deal made, purchases, etc.
Buy Now
Users can select ‘Buy Now’ option to get redirected to the payment gateways and check-out.
Multiple Payment Options
Users are provided with multiple payment options for their convenience to make payments using any methods.
Pre-addressed Labels
When users make a sale on the platform, the platform allows them to print pre-paid, pre-addressed label to be directly put on the mail boxes.
Inventory management
When any of the clothing is sold, the inventory management feature is used to remove the information about the product from the closet.
Bundle
If the buyer wants few more items from one particular seller, the buyer can ask the seller to create a bundle. The new bundled listing will be priced to include multiple items, but the buyer has to hit the buy button once.
Reserve
A little ‘Reserve’ flag automatically appears on a listing when a buyer clicks on the ‘Buy Now’ button on the listing. It remains there for 10 minutes while they enter their information and complete the purchase.
ADVANCED SET OF FEATURES TO BE AS COMPREHENSIVE AS POSHMARK
Pickup from Home
Users can get the parcel picked up from their homes for free and get it delivered to the address.
Price Drop Notifications
If the buyer has liked a certain item and if the price of that item drops down considerably, the users get a notification for the same.
Reviews and Ratings
Buyers have up to 30 days to rate their purchase after the order is accepted.
Community
Users can connect with each other and share their choices and preferences with the help of the community feature.
Love Notes
When the user receives or gives a five-star rating with a comment on a purchase, love notes will automatically be added to a closet’s about page.
Make an Offer
Buyers can ask for some kind of discount from the seller and if the seller agrees, he can create an offer for the buyer.
Events
Users can browse, buy, and even create events to list together with their friends using wide varieties of themes and brands.
Boutique
Boutique is a curated selection of sellers offering diverse, brand new merchandise from emerging and independent fashion brands.
Style Card
The style card feature highlights the information already available on the user’s about page, brands that users follow, the love notes users have given, and the purchase that the users have made from the specific user’s closet.
Posh Party Showrooms
The curated collections of products that are added to or shared to a Posh Party, making it easier for you to discover and shop for new fashions and trends.
Dressing Room
The dressing room feature allows the sellers to directly share listings to other users in order to get styling advice.
Offer Special Discounts
The users can make an offer to the buyers to give them a private discount on bundles.
AND YOU HAVE THE SCOPE TO BEAT POSHMARK, INCORPORATE THESE FUNCTIONALITIES
Tracking of Order
The users should be provided with the feature to track the orders so that they can know the status of their parcel.
Pickup Facilities Mandatory
The sellers should be mandatorily provided with the pickup facilities. Also, if the buyer wants to return the product, he should be provided with the pickup facility.
Favorite Seller
The buyer should be able to mark the sellers as favorites, so that every time they post any item, the buyers get a notification about the seller.
Bundle Discounts
When the user wants to buy many items from the same seller, buyers should be able to get a discount on the bundle.
Do You Know About Market Segmentation for Poshmark Similar App Development
Digital Goods
Digital goods can have the biggest marketplace with this business model after clothing. This is because of the fact that the gadgets are frequently updated. This can consist of used mobile phones, play stations, Bluetooth devices, PC, laptops, kitchen appliances, TV, etc.
Home and Decor
Encouraging the sellers to list out their used curtains, furniture, showcase articles, flower pots, etc. for the buyers to view the inventories and buy them.
Sports and Fitness
A marketplace for buying and selling racquets, sportswear, sports accessories, gym machines, etc.
Antiques
A C2C marketplace for listing out, buying, and selling of the antiques.
Now You Aware About MVP Features And Market Segmentation For Poshmark Similar App Development
Get More Detailed Features And Market Segmentation Factors
HERE’S THE MOST SCALABLE MOBILE TECHNOLOGY STACK TO BUILD APP LIKE POSHMARK FOR YOU
Android Studio as Tool
Programming Language
Database
Backend Programming Language
Xcode as Tool
Swift as Frontend Programming Language
Database
Backend Programming Language
DO YOU WONDER WHICH ARE THE ASPECTS OF POSHMARK’S IDEAL REVENUE?
Listing Fees
The sellers are charged with the fees for every listing they make.
Featuring Fees
The users can choose to boost their closets by paying a fixed featuring price.
Membership Plans
The users can get an access to listing out more items by subscribing to the membership plans.
Commissions
Commission percentage goes to Poshmark from each purchase a buyer makes.
THESE MARKETING ASPECTS ARE ESSENTIAL TO ACHIEVE AUDIENCE LIKE POSHMARK
Intellectual Listing and Selling Business Model
Need no closets or wardrobes to start the business, all you need is a service model which can satisfy the need of the buyer as well as the rider
Seller and Buyer Review Model
Poshmark features a rating system for both the buyer and the seller. The sellers are enticed by their closet’s ratings and thereby they can happily shoulder the responsibility to satisfy the buyers, which in turn keeps the buyers happy with the platform.
Social Recommendations
With many benefits of word of mouth marketing such as incorporating trust, counteracting cold calling, long-term value, low cost, brand building, etc., the social recommendations can prove to be the best tool for marketing.
