Full Guide: Adapt, Equipped & Competent Mobile App Development Planning


Apps are definitely ruling the mobile market, and are important for businesses looking to improve their engagement with the audience. Apps are more engaging and can lead to better conversions as against mobile websites. Of course, you need the right kind of app with the right kind of planning to get the ideal results. A good idea helps in getting started with the app, but it requires planning and excellent strategy to actually build the app as ideated. This is why the phase from idea to launch should be focused and well-planned. Here we will talk about all the points that you need to consider when doing app development for your business.

Design your App

This is the foundation phase for your mobile app. This will offer a base to your app, and help you proceed with the whole app development process. What is the functionality that you want to add to your app? How do you want the app to navigate, and which icons should occupy the menu bar? These are some of the questions that you need to answer to progress with your designing phase. In short- a core idea, excellent layout, well-planned app design and user-friendly functionality will help you get your app the necessary conversions.

Work on the Idea

The idea is as big as your app, and you should work on the idea as you would on the app. Before you start planning or developing the idea, you need to work on the idea itself. The first idea may just be the beginning, and with time you can develop the idea itself. A/B testing would help you know which idea works, and what all should be part of the core idea to convert better. Mapping and outlining three of the best ideas and then brainstorming over it will help you build the core.

Planning your App

Planning is very important for app development. If you have an idea, but have not planned the app development process, you would not be able to move ahead in the right direction. Understand your business requirements, and the goal of having the mobile app. This will help you plan your app in a better way. Do you want to build a native-like app or you want to develop a hybrid app? Which platform should you consider when building the app? These things need to be taken care of when planning for your mobile app. It is only when you have done proper planning that you can proceed to the next phase-the design phase.

Work on the App Layout

Layout of the app decides the user experience for your app. The packaging converts into an excellent experience, which helps you get satisfied customers. What do you want to include in the app interface? A clean and simple interface that is intuitive will help improve user experience, and get them to use your app. The main factors that dictate your app include clarity, consistency, functionality, navigation, and brand equity.

The Backend

How your app communicates with the back end is as important as the front end navigation. You need to concentrate on making your app experience smooth and transparent so that users feel good about using it. The simple and easy to use interface combined with seamless communication will benefit you in maximizing the conversions. Clean codes and excellent database management is the key to ensure smooth back end functionality. When you are planning to develop your mobile app, you need to take care of this element to the fullest.

App Functionality

When you start figuring out app functionality, you have proceeded with almost 60% of the app development process. At this point, you need to think about the features that you want to integrate to your app, and the processes that should be a part of your app. The main idea is to make the app feature rich, and run it smoothly. Functionality is an important element of your app development process, and should be taken very seriously. After the functionality has been added, take time to test it and remove the bugs if any. The end product should function properly.

Promote Your app

Once you have developed the app, it is time to promote your app. You should know where your app should be promoted, and the marketing medium that will help you succeed. The main aim at this point is to know the channels your target audience are likely to be present at. What are they likely to follow? Once you have an idea of the channels your audience is present at, you will be able to cater with the perfect content that will improve the conversions. This also requires planning, and equal efforts.

With these steps followed to the perfection, you are all set for the app launch.

Need A Quote/Proposal? Let’s Discuss Your Important Project!

Are you looking for the experts to help you with your Website, Mobile Apps or Software Development needs? Get in touch with us today and discuss the important needs and requirements of your project. We would be glad to hear from you.

Request App Quote

More About Author


Vishal Nakum

Vishal Nakum is a tech enthusiast with a passion for exploring the latest developments in the world of technology. He has a keen interest in emerging technologies such as Artificial Intelligence, Machine Learning, and Blockchain, and enjoys keeping up-to-date with the latest trends and advancements in these fields. Vishal is an avid learner and is always on the lookout for new ways to expand his knowledge and skills. He is also a creative thinker and enjoys experimenting with new ideas and concepts. In his free time, Vishal enjoys playing video games and reading books on technology and science.